first things first - to launch your brand you will need to get your vision down. follow the steps below to create a digital mood board collage for your brand and your ideal audience.
gather your collage materials. collect images using the internet and your personal photo archive that represent your brand’s vision. make sure to pay attention to image resolution! check out this video about image size and resolution here.
watch this video on how to create a digital collage on photopea (basically free photoshop!)
go to photopea.com and get to work creating your moodboard collage! think about your collage’s overall composition and vibe. try to make it look cool, because how cool will it be to look back on this collage when you’re future brand is thriving! check out this graphic on the principles of design to help guide you.
submit your collage to virginia union university’s design lab team for feedback by sending your design to designlab@vuu.edu with “brand launcher” in the subject line. you will receive feedback and suggestions for improvement within 2 weeks and your work will be assessed using this rubric.
